How Home Builders Can Embrace Disruption and Innovation to Thrive in the Age of the Customer
The home building industry has long operated on familiar foundations: build model homes, staff sales centers, and guide buyers through a well-worn path from lot selection to closing. But that model is under serious pressure. Consumer expectations have been reshaped by Amazon, Uber, and Airbnb, and home buyers now expect the same seamless, self-directed experience […]
