Keeping a construction crew safe on the jobsite presents unique challenges when temperatures climb above 90 degrees Fahrenheit. Heat stress is increasingly recognized as a major contributor to rapid onset fatigue, distraction, inattention to details, and other safety deficiencies that can lead to serious incidents. As summer temperatures reach record highs across the country, understanding […]
Trust is the foundation of any service industry, and asphalt maintenance is no exception. For years, the pavement maintenance sector has struggled with a reputation problem caused by contractors who deliver substandard work. However, a shift is underway. Business owners like Marvin Joles III of Wis-Coat Asphalt Maintenance in Lone Rock, Wisconsin, are proving that
For decades, pavement maintenance contractors relied on newspaper ads, phone book listings, radio spots, and community bulletin boards to generate leads. But in today’s digital landscape, those traditional methods often deliver diminishing returns, especially for small to midsize asphalt businesses operating in rural or suburban markets. Social media has emerged as a powerful, low-cost alternative
The construction industry has relied on word-of-mouth referrals and local reputation for decades. But the digital landscape has shifted dramatically. Today, Can Social Media Replace Your Construction Company Website is a question many builders ask, but the real answer lies in understanding that social media and websites serve complementary roles. As much as 92 percent
For equipment rental businesses looking to grow revenue without expensive advertising campaigns, social media offers a powerful alternative that many owners overlook. Kevin Cate, owner of Hooksett Rent-A-Tool in Hooksett, New Hampshire, demonstrates exactly how a focused Facebook strategy can generate real sales for a small rental operation. His approach proves that even with minimal
When the Federal Highway Administration enforced Mandate 23 CFR Part 634 on Worker Visibility in November 2008, it changed the landscape of construction safety forever. The regulation requires all workers within the right-of-way of a Federal-aid highway who are exposed either to traffic or construction equipment within the work area to wear high-visibility safety apparel
Facebook advertising has become one of the most cost-effective marketing channels for asphalt contractors, sealcoating companies, and pavement maintenance businesses. With billions of active users, the platform offers unmatched access to property owners, facility managers, and commercial decision-makers who need paving services. Yet many contractors struggle to move past the initial confusion of setting up
As the construction industry faces increasing pressure to address environmental concerns, resource scarcity, and community impacts, contractors are looking for practical frameworks to guide sustainable infrastructure delivery. One of the most comprehensive tools available is the Envision sustainable infrastructure framework, developed by the nonprofit Institute for Sustainable Infrastructure (ISI). This framework provides a clear path
Employee retention remains one of the toughest challenges facing construction contractors today. Competitive wages, safety protocols, and regular hours used to be enough to keep a workforce stable and satisfied. But the expectations of construction workers have shifted. Today’s employees want more than a paycheck. They want to feel valued, see a future with their
In the fast-paced world of construction equipment management, professionals face a growing number of competing demands that pull attention away from core responsibilities. From implementing new technologies to navigating workforce changes, fleet managers must learn to handle distractions without compromising operational efficiency. As Mason Ford, CEM, director of equipment at Skanska USA and former AEMP
